{"id":21911,"date":"2022-05-17T11:26:08","date_gmt":"2022-05-17T15:26:08","guid":{"rendered":"https:\/\/www.planetjune.com\/blog\/?p=21911"},"modified":"2022-05-17T11:26:08","modified_gmt":"2022-05-17T15:26:08","slug":"designing-the-pj-logo","status":"publish","type":"post","link":"https:\/\/www.planetjune.com\/blog\/designing-the-pj-logo\/","title":{"rendered":"designing the PJ logo"},"content":{"rendered":"<p>I just realised that my PlanetJune logo is <strong>10 years old<\/strong>! To celebrate that anniversary I thought I&#8217;d give you a peek behind the scenes and show you how I designed my logo. <\/p>\n<p><img decoding=\"async\" src=\"\/blog\/images\/pj_logo.png\" alt=\"PlanetJune by June Gilbank logo\" \/><\/p>\n<p>I&#8217;m a complete amateur when it comes to graphic design, so it took <strong>many<\/strong> attempts to come up with a good logo. I&#8217;ll show you my complete design process from start to finish &#8211; even the embarrassing parts. <\/p>\n<p>This is <strong>not<\/strong> a professional &#8220;how to design a logo&#8221; post, but I think it&#8217;s fascinating to see how the PJ logo developed, and I hope you will too! <\/p>\n<h2>What makes a good logo?<\/h2>\n<p><img decoding=\"async\" src=\"\/blog\/images\/pj_logo_yarn_planet_only.png\" alt=\"PlanetJune by June Gilbank logo - yarn planet only\" \/><\/p>\n<p>I love my sweet and simple yarn planet &#8211; it clearly says &#8216;PlanetJune&#8217; even without the text, don&#8217;t you think? And that&#8217;s exactly what a good logo should do. <\/p>\n<p>Think of the Nike swoosh or the McDonald&#8217;s golden arches &#8211; when you see one of those simple symbols you instantly know <em>exactly<\/em> what to expect. (That&#8217;s a combination of a good logo and a consistent brand identity.)<\/p>\n<p>But the simplest end results can be the hardest to design &#8211; if you&#8217;re working with clean, simple lines, each line needs to be <strong>just right<\/strong> to make the design work. (Hmm, that applies to crochet pattern design too!)<\/p>\n<h2>Developing an Idea<\/h2>\n<p>I don&#8217;t think you can fully appreciate what&#8217;s <em>right<\/em> until you have a <em>wrong<\/em> to compare it with, so let&#8217;s take a look through from my initial design concept for a &#8216;yarn planet&#8217; to the terrible first prototypes, and then you can see how I gradually edged closer and closer to the logo that has represented me for an entire decade and is still going strong.<\/p>\n<p>But first, here&#8217;s 2012-June to tell the story (taken from <a href=\"https:\/\/www.planetjune.com\/blog\/a-logo-for-planetjune\/\">my blog post where I first launched the logo<\/a>!)<\/p>\n<blockquote><p>I started the process in 2009. I read books and articles on good logo design and I knew exactly what I wanted, but I had problems drawing it without adding too much detail.<\/p>\n<p>I&#8217;m too stubborn\/controlling to ask for outside help: PlanetJune is my baby and it just wouldn&#8217;t feel right for the symbol that represents me to be created by somebody else.<\/p>\n<p>Long story short: I drew 2 pages of sketches, made 15 digital prototypes, and now, 3 years later, it&#8217;s finally ready.<\/p><\/blockquote>\n<h2>My Design Iterations<\/h2>\n<p>After 10 years, I&#8217;m finally brave enough to show you those previously-secret sketches and digital prototypes! Graphic design and digital art are really not my forte, so my first attempts were very&#8230; well, let&#8217;s just say &#8216;not good&#8217; \ud83d\ude00<\/p>\n<p>But &#8211; and this is important &#8211; if you follow through all the steps below you can actually see how each iteration got me closer to &#8216;good&#8217;. Determination and perseverance &#8211; that&#8217;s the PlanetJune way!<\/p>\n<p><strong>Sketches, round 1:<\/strong> the one with the arrow is the idea I chose as the starting point for my digital design <em>(and the curve of the loose yarn strand at the bottom right was the spark that led to the angled ring around my planet) <\/em><\/p>\n<p><img decoding=\"async\" src=\"\/blog\/images\/pj_logo_sketches_round1.jpg\" alt=\"preliminary sketches for PlanetJune logo\" \/><\/p>\n<p><strong>Version 1:<\/strong> my first digital attempt at my &#8216;yarn planet&#8217;<br \/>\n<img decoding=\"async\" src=\"\/blog\/images\/pj_prototype_logo1.png\" alt=\"prototype logo for PlanetJune 1\/15\" \/><\/p>\n<p><strong>Version 2:<\/strong> angled the rings around the planet<br \/>\n<img decoding=\"async\" src=\"\/blog\/images\/pj_prototype_logo2.png\" alt=\"prototype logo for PlanetJune 2\/15\" \/><\/p>\n<p><strong>Version 3:<\/strong> added bumpy edges to the yarn wraps<br \/>\n<img decoding=\"async\" src=\"\/blog\/images\/pj_prototype_logo3.png\" alt=\"prototype logo for PlanetJune 3\/15\" \/><\/p>\n<p><strong>Version 4:<\/strong> added a darker shade of yarn, changed text to 2 lines<\/p>\n<p><img decoding=\"async\" src=\"\/blog\/images\/pj_prototype_logo4.png\" alt=\"prototype logo for PlanetJune 4\/15\" \/><\/p>\n<p><strong>Version 5:<\/strong> dark rings, light yarn<\/p>\n<p><img decoding=\"async\" src=\"\/blog\/images\/pj_prototype_logo5.png\" alt=\"prototype logo for PlanetJune 5\/15\" \/><\/p>\n<p><strong>Version 6:<\/strong> outlined yarn<\/p>\n<p><img decoding=\"async\" src=\"\/blog\/images\/pj_prototype_logo6.png\" alt=\"prototype logo for PlanetJune 6\/15\" \/><\/p>\n<p><strong>Version 7:<\/strong> lighter yarn<\/p>\n<p><img decoding=\"async\" src=\"\/blog\/images\/pj_prototype_logo7.png\" alt=\"prototype logo for PlanetJune 7\/15\" \/><\/p>\n<p><strong>Sketches, round 2:<\/strong> back to the drawing board (literally) to figure out how to simplify the yarn &#8211; you can see I came up with the basic concept for my final logo in the one with the arrow!<br \/>\n<img decoding=\"async\" src=\"\/blog\/images\/pj_logo_sketches_round2.jpg\" alt=\"preliminary sketches for PlanetJune logo\" \/><\/p>\n<p><strong>Version 8:<\/strong> simplified yarn wraps and added yarn strand below text<\/p>\n<p><img decoding=\"async\" src=\"\/blog\/images\/pj_prototype_logo8.png\" alt=\"prototype logo for PlanetJune 8\/15\" \/><\/p>\n<p><strong>Version 9:<\/strong> fixed bumpy cutout on ring behind planet<\/p>\n<p><img decoding=\"async\" src=\"\/blog\/images\/pj_prototype_logo9.png\" alt=\"prototype logo for PlanetJune 9\/15\" \/><\/p>\n<p><strong>Version 10:<\/strong> simplified ring by removing white band<\/p>\n<p><img decoding=\"async\" src=\"\/blog\/images\/pj_prototype_logo10.png\" alt=\"prototype logo for PlanetJune 10\/15\" \/><\/p>\n<p><strong>Version 11:<\/strong> dark yarn<\/p>\n<p><img decoding=\"async\" src=\"\/blog\/images\/pj_prototype_logo11.png\" alt=\"prototype logo for PlanetJune 11\/15\" \/><\/p>\n<p><strong>Version 12:<\/strong> pale ring<\/p>\n<p><img decoding=\"async\" src=\"\/blog\/images\/pj_prototype_logo12.png\" alt=\"prototype logo for PlanetJune 12\/15\" \/><\/p>\n<p><strong>Version 13:<\/strong> pale yarn strand<\/p>\n<p><img decoding=\"async\" src=\"\/blog\/images\/pj_prototype_logo13.png\" alt=\"prototype logo for PlanetJune 13\/15\" \/><\/p>\n<p><strong>Version 14:<\/strong> changed yarn ball to look less like a fist <em>(can you see the 4 fingers in the above versions, or is that just me?)<\/em><\/p>\n<p><img decoding=\"async\" src=\"\/blog\/images\/pj_prototype_logo14.png\" alt=\"prototype logo for PlanetJune 14\/15\" \/><\/p>\n<p><strong>Final logo:<\/strong> completely redrawn yarn strands to make them more rounded and even. <\/p>\n<p><img decoding=\"async\" src=\"\/blog\/images\/pj_logo.png\" alt=\"PlanetJune by June Gilbank logo\" \/><\/p>\n<p>So there you go! You can see from the early attempts how having a good idea doesn&#8217;t <em>necessarily<\/em> translate into having a good design, but each stage brought me closer and closer to the adorable and completely unique yarn planet that <strong>is<\/strong> the representation of PlanetJune.<\/p>\n<p><img decoding=\"async\" src=\"\/blog\/images\/pj_logo_yarn_planet_only.png\" alt=\"PlanetJune by June Gilbank logo - yarn planet only\" \/><\/p>\n<hr \/>\n<p>I hope you&#8217;ve enjoyed this little insight into the long process of creating the PlanetJune logo. I&#8217;m so grateful to 2009-2012 June for putting all that effort in to create a logo I can still be proud of today, 10 years later!<\/p>\n","protected":false},"excerpt":{"rendered":"<p>I just realised that my PlanetJune logo is 10 years old! To celebrate that anniversary I thought I&#8217;d give you a peek behind the scenes and show you how I designed my logo. I&#8217;m a complete amateur when it comes to graphic design, so it took many attempts to come up with a good logo. [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":"","jetpack_post_was_ever_published":false},"categories":[25],"tags":[],"class_list":["post-21911","post","type-post","status-publish","format-standard","hentry","category-craft-business"],"jetpack_featured_media_url":"","_links":{"self":[{"href":"https:\/\/www.planetjune.com\/blog\/wp-json\/wp\/v2\/posts\/21911","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.planetjune.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.planetjune.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.planetjune.com\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.planetjune.com\/blog\/wp-json\/wp\/v2\/comments?post=21911"}],"version-history":[{"count":0,"href":"https:\/\/www.planetjune.com\/blog\/wp-json\/wp\/v2\/posts\/21911\/revisions"}],"wp:attachment":[{"href":"https:\/\/www.planetjune.com\/blog\/wp-json\/wp\/v2\/media?parent=21911"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.planetjune.com\/blog\/wp-json\/wp\/v2\/categories?post=21911"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.planetjune.com\/blog\/wp-json\/wp\/v2\/tags?post=21911"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}