Looking at my crochet pattern sales over the past few years, one of my least popular patterns has been my poor neglected AquaAmi Polar Bear, and I think I know why…
It’s entirely my own fault: I wanted to keep the design in line with the other AquaAmi (who are all about the shaping and have no features other than eyes), so I didn’t give my polar bear a black nose.
Although it was an intentional design decision, I’m pretty sure that was a mistake from the point of view of selling patterns; most people couldn’t see the implied (invisible) nose and so overlooked the pattern, which is actually a really nicely-shaped realistic polar bear design.
So, let’s try an experiment to see if I’m right… Today I am proud to (re-)introduce the AquaAmi Polar Bear crochet pattern!
Beautiful realistic shaping and a classic black bear nose make this a must-have pattern! Worked in a bulky weight yarn, he stands at about 8″ long and 5″ tall. You can easily resize the design down by simply using a worsted weight yarn and E hook to make a more compact bear, or a couple of baby bears to follow the mama bear around (oh, wouldn’t that be cute?!)
So, why not pick up a copy of the Polar Bear pattern today?
For those of you who’ve already purchased the pattern, don’t worry, this is essentially the exact same pattern you bought! But if you’d like a copy of the new version, please contact me and I’ll happily email it to you!
I’ll be very interested to see what (if any) effect this has on sales of the Polar Bear pattern. As my business evolves, I’ve been learning to focus more on what my customers want rather than arbitrary decisions that only make sense to me. For example, my patterns were originally categorized by ranges: AmiDogs, AquaAmi, AfricAmi, PocketAmi, etc, but the ranges were beginning to dictate which animal designs I could make, and navigating through those categories was not at all clear to anyone except me! Last year, I changed my shop categories to make it easier to find the type of pattern you’re looking for (Wild Animals, Farm Animals, Pets, etc etc) and I think that’s much more intuitive.
There are other things about PlanetJune.com that aren’t as user-friendly as I’d like. I’ve been compiling a list of things that could be better, and I plan to work my way through the improvements as the year progresses, so if you have any suggestions for other changes that would improve the whole ‘PlanetJune experience’ (LOL), please feel free to let me know so that I can add them to my list! Gentle and/or constructive criticism only, please – don’t make me cry